Strategic Planning Masterclass - Setting the Direction
Presented by Bryan Travers. This can be offered as an In-house Short Course for your organisation. For further information please contact us on 0800 800 875 or shortcourses@auckland.ac.nz
What's on this page?
Overview
"I always ask the same three questions whether I’m dealing with a business, a church or a University. And whether it´s American, German or Japanese makes no difference.
The First Question is:
1. What is Your Business?
• What are you trying to accomplish
• What makes you distinct
The Second Question is:
2. How do You Define Results?
The Third Question is:
3. What are your Core Competencies?
• What do they have to do with results”
Peter F. Drucker 2005
Simple – but so poorly applied and executed.
| Issue | Performance |
| Execution | Only 20% of companies successfully implement their strategies. |
| Understanding | Only 5% of the workforce understood the strategy. |
| Time | Only 15% of senior management teams spend more than 1 hour per month discussing strategy. |
| Compensation | Only 25% of leaders have their compensation tired to strategy. |
| Budget | Only 40% of organisations link their budget to the strategy plan. |
This course is designed for the experienced strategist and those who have attended the 2 day Strategic Planning Short Course. It will provide a much deeper focus on a few core elements and will specifically follow the 3 questions raised by Peter F. Drucker.
Familiarity with the core tools such as Brainstorming, weighted voting Pareto Analysis and Force Field Analysis will be required in order to execute some of the workshops.
Topics Covered
Introduction
• Overview
• Critical Linkages
• Integration / Alignment
What is Your Business?
• Clarity of purpose
• Statement of business intent
• Mission / Charter definition
What are you Trying to Accomplish?
• Futurising
• Developing scenarios
• Creating a vision
• Defining a destination
• The planning process
o Steps
o Linkages
o Dependencies
What Makes you Distinct
• Porter’s 5 Forces Analysis
• Generic Strategies
• Structure Profiling
• Customer connectivity
How do you Define Results?
• Scorecards of the future
• Systems / closed loop approach
• Balanced portfolio of mandatory, strategic and operational measures.
• Purpose of measurement
• Constructing an outstanding Key Performance Indicator (KPI)
• Benchmarking process and role
• KPI development pro-forma
• Communicating directions
What are your Core Competencies?
• Developing a core competency map
• Process to identify core competency
• Competitor comparisons
• Strategy formulation from a core competency map
What do the Core Competencies Have to do With Results?
• Exclusivity
• Customer value adding
• Relationship building
• Measuring the core competencies
• Communicating direction
The course will focus on the Development and Deployment of a Strategic Plan with an emphasis on the Development. The course will provide attendees with insight, understanding and experience in using some of the most important Strategic Planning Tools.
Who should attend
• Previous attendees of the 2 day Strategic Planning Short Course who would like to step up a level.
• CEOs, General Managers, Divisional Managers accountable for the development of the Strategic Plan.
• Senior Executives accountable for the development and deployment of strategy.
• Senior Executives accountable for the design of the organisations measurement system.
Outcomes
• Knowledge of and experience in using some of the critical tools.
• Application of the tools to the real world through case studies and particularly the application to participant organisations.
• Checklist of the Key Components of a comprehensive Development and Deployment process.
• Methodology and disciplines involved in creating measures and developing benchmarks.


