Organisational Thought Leadership

Overview

Ideas and innovative thinking are widely recognised as the key to success in organisations, but ideas without expression or execution are of no value. 

Organisational Thought Leadership is about being able to competitively differentiate yourselves in your organisations becoming the best practice thinkers and the “go to” person” in the place. 

It’s about developing a profile internally, with expertise and competencies increasing not in increments, but exponentially and it is all about execution.  Thought Leadership puts the success odds back in your favour and then enhances the standing of your organisation in your marketplace. Industries are evolving at such a rapid rate that just keeping up with the trends is not good enough. Individuals and organisations need to be in the forefront of innovation and professionalism.

Thought Leadership is fast becoming the 21st Century’s business imperative for both companies and individuals alike. A Google search reveals more than 900k hits! The Economist Intelligence Unit surveys have, for the past 3 years included thought leadership marketing as a top imperative for individuals and organisations. World renowned research firm Gartner said in February this year, in its report focused on the IT sector that “Thought Leadership Marketing can be a powerful tool for IT services providers”.

Thought Leadership is a key imperative, but only in Australasia is there an intensive, unique Short Course to provide the answers. The Organisational Thought Leadership Short Course provides the skills that not only create success, but also contribute towards longevity in your industry. In essence, it’s about “Better Thinking” resulting in “Better Business” for a “Better World”.

Topics Covered

The Organisational Thought Leadership Short Course covers 9 essential competencies for thought leadership from finding your point of difference, positioning that in the market place, communicating so more people listen more often (thereby becoming highly engaged with you and your business) right through to having a plan of execution that is simple and captures all the important aspects of your life and business.

Who should attend

This Short Course is perfect for managers, business leaders, innovators and people charged with the responsibility for positioning themselves, their business or project to thrive in the next 5-10 years. Any one in an advice or strategy role must attend.

The skills of Organisational Thought Leadership are applicable to:

• Managers and leaders in organisations (both small & large that think broadly and who want to identify and capitalise on opportunities)
• Managers and leaders of not-for-profits who need new ways to distinguish themselves and their organisations as best practice thinkers
• Individuals seeking to leave organisations who are looking for a way to capture, express and deliver their ideas to a wider audience.

Outcomes

Upon completion of this Short Course, you will

• Gain an understanding of what thought leadership is and why it is an imperative in 21st century survival
• Gain an understanding of the 9 essential elements of thought leadership
• Leave with an action plan to put thought leadership into effect in your life and your organisation
• See transformation in your idea generation, thinking and execution